Why Live Sports Streaming Still Breaks — And How to Fix It

In this Next TMT Talks x Media Play News episode, David Bloom and Daniel Frankel sit down with Sig Luft, CEO of Netskrt, to discuss the biggest technical and business challenges facing live sports streaming today. Luft explains how massive live events create short, intense traffic spikes that can reach 10x normal demand, why live sports require a different edge strategy than video-on-demand, and how caching and routing content closer to viewers can reduce latency, avoid network congestion, and improve reliability for high-profile events like the Super Bowl, World Cup, and major OTT sports broadcasts. The conversation also explores the shift from broadcast and legacy distribution systems toward IP-based delivery, the role and limits of satellite broadband, and the pressure on streamers and leagues to prove they can deliver live events at scale.

Watch the full episode to hear the complete conversation.